SXSW Event Post cards

sxsw post card design

 A co-branded leave behind between SXSW and Roadtrip Nation, for the 2019 SXSW EDU event. These posters were given to High school students along the spring tour route with The Princeton Review. The purpose of this poster is to drive traffic to College Confidential's articles around test prep and college admissions. The design concept visually represents the "roadmap to your dream college/career" (the steps needed to get to/through college with steps pointing to specific articles on College Confidential). .

SXSW x Roadtrip Nation